Bryan Willmert
Entrepreneur, speaker, writer, and host of The Exceptionalist — a show about people who refuse ordinary in life, business, and craft. Founder of Edooce, helping businesses design customer experiences that build loyalty and drive lasting revenue.
For 20 years, I‘ve designed customer experiences for brands like General Motors, Disney, and Warner Bros. Now I bring that same Fortune 500 rigor to business owners, leaders, and founders who know their customer experience is costing them customers and want clarity on what to fix and the vision to build what comes next.
What I do
CONSULT
Work With Bryan
CX audits, strategy retainers, and workshops for businesses that know their experience is costing them.
PODCAST
The Exceptionalist
Long-form conversations with people who've pursued excellence in business, craft, and life.
Writing
Field notes & Essays
Ideas on customer experience, strategy, and building exceptional businesses.
The Platform
The Exceptionalist
A podcast and a philosophy. Long-form conversations with people who've refused to settle for ordinary — in business, in craft, in life. This is where The Exceptionalist lives
The Way I Think
Four Brand Pillars
EXPERIENCE ARCHITECT
1
I don't market products. I design how people feel.
STRATEGIC DIAGNOSTICIAN
2
I sit in the problem before I solve it.
UNIFIER
3
I align fragmented teams around one direction.
SEEKER
4
I live the philosophy. Craft over convenience, always.